Regional Sales Manager (Automotive)

Responsibilities

• Collaborate with Importers and Dealers to establish annual sales plans and targets aligned with regional objectives and timelines.
• Develop and execute annual new vehicle retail and wholesale plans, including order forecasts and scheduling.
• Coordinate production supply planning to ensure achievement of annual sales targets.
• Define and agree on market performance KPIs with Importers.
• Prepare and analyse market reports to identify trends, risks, and growth opportunities.
• Conduct comprehensive market and competitor analyses.
• Develop and implement effective stock management systems and control measures.

• Manage tactical sales budgets and incentive schemes in line with financial guidelines, ensuring accurate claims processing.
• Support Importers and Dealers in key account visits and tender submissions.
• Oversee implementation of sales processes and operational standards.
• Collaborate with Importers and Dealers to plan and execute sales promotions supporting target achievement.
• Implement and monitor sales initiatives aimed at increasing market share.
• Evaluate campaign effectiveness and recommend improvements.
• Track competitor activities and develop appropriate countermeasures.
• Enhance customer delight initiatives and ensure robust lead management processes are in place.

• Review showroom sales processes to ensure compliance with brand standards.
• Provide coaching and development support to Sales Managers.
• Oversee sales training participation and effectiveness, including post-training action plans.
• Support certification processes for Sales Managers and Sales Executives.
• Coordinate measures to address customer complaints, product concerns, and pricing competitiveness.
• Review financial and sales performance metrics with Importers and Dealers.
• Liaise with potential partners to assess operational readiness in new or emerging markets.
• Identify and evaluate new business development opportunities.

Requirements

• Minimum 5 years of relevant experience, including team coordination responsibilities.
• Proven experience in importer or dealer management and customer relationship handling.
• Regional dealer management experience within a commercial environment
• Willingness and ability to travel within the assigned territory to support business activities.