CRM Executive | Luxury Retail MNC

Location Singapore, Singapore
Discipline Retail Services
Job Reference BBBH87949_1584686821
Salary S$4000 - S$5200 per month
Consultant Name Huang Hongyou, Shinn
Consultant Email shinn.huang@manpower.com.sg
Consultant Contact No. 62328812
EA License No. 02C3423
Consultant Registration No. R1768063

Our hiring company is a household name in the luxury retail industry, currently seeking a dynamic individual with passion in Customer Relationship Management (CRM), who wishes to make a difference in the Marketing organization with its luxury business.

Key Accountabilities

  • Work closely with key internal stakeholders to develop CRM leads and hence the local database from all sources (retail, web, ecommerce, regional team, corporate)
  • Work on CRM calendar, planning and execution
  • Review, assess and analyse the quality of internal client database. Provide data analysis specific to store to support on all clients' activities to drive sales in each store
  • Drive customer loyalty and retention through delivery of insights and targeted campaigns and exclusive events
  • Execute, analyse historical marketing strategies and campaign to drives future campaign messages and implements segmentation, lifecycle and behavioural marketing messages
  • Reporting of post campaigns' performance and overall effectiveness; including summarizing the key insights/findings and offering recommendations
  • Work closely with store managers to review/identify areas of opportunities to drive traffic and sales to stores
  • Monitor market trends and provide regular competitors feedback
  • Be the subject matter expert on CRM programmes and internal system to retail team/ stores
  • Create any CRM programme/campaign deployment and monitoring
  • Conduct training of sales team as needed
  • Monitor and communicate CRM results to management and Corporate
  • In charge of supporting the development of CRM tools/launch of new CRM tools/troubleshooting of issues for CRM tools etc
  • Following performance results, suggest areas for improvement as well new clienteling tactics

Requirements

  • Min Degree in Marketing or Business Administration
  • Min 3-5 years of relevant experience in a similar role, preferably in luxury retail industry
  • Strong data mining and analytical skills
  • Client and customer oriented
  • Retail centric and focus

Interested applicants, please APPLY or email your CV to shinn.huang@manpower.com.sg. We regret to inform that only shortlisted candidates will be notified.

Shinn, HongYou Huang EA License No.: 02C3423 Personnel Registration No.: R1768063

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