Marketing Director (Cryptocurrency) | UP to SGD10, 000

Location Singapore
Discipline Sales & Marketing
Job Reference BBBH107046_1651758843
Salary S$8000 - S$10000 per month
Consultant Name Wee Ben Ann, Andy
Consultant Email andy.wee@manpower.com.sg
Consultant Contact No. 62328831
EA License No. 02C3423
Consultant Registration No. R1552080


Job Description

  • Work closely with business to strategically penetrate key accounts, provide feedback on online activities, and identify potential customers.
  • Develop, build, launch and maintain email campaigns and marketing automation programs, including audience segmentation, lead qualification and lead development.
  • Drive digital marketing campaigns to build online traffic, generate leads and brand awareness, track conversion rates using analytics to improve the marketing campaigns that deliver sales and client retention.
  • Organize and participate in various online activities to improve brand awareness.
  • Establish and implement marketing workflow and user segmentation/scoring.
  • Continuously review and track marketing communication strategies, roll out, and analyse client feedback and outcomes
  • Support the marketing team by analyzing customers and products through reports, indicators and activities.
  • Interact with prospects by phone, personalized email, and video conferencing.

Job Requirements

  • Degree in Sales / Marketing or related fields.
  • Minimum of 5 - 8 years of relevant working experience in Marketing within the Cryptocurrency, Financial Services, Digital Assets industries.
  • Possess knowledge and understanding of consumers' preferences, market trends and industry landscape to promote the Company and optimise its market share
  • Experienced in the development of content architecture, including demonstrable, proven results of short and long-term impact of content strategy and plans
  • Ability to work in a fast-paced team sales environment with minimum supervision.
  • Possess excellent interpersonal and communication skills.
  • Comfortable working in a start-up environment.

Andy, Wee Ben Ann License No.: 02C3423 Personnel Registration No.: R1552080

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