Job Description

• Development and execution of the organization's marketing strategy for the organization.
• Manage overall marketing budget and Ownership of branding strategy.
• Manage and grow both new and existing relationships with strategic brands partners, to deliver win-win partnerships on branding, engagement, and user acquisition.
• Own strategic initiatives and be involved in end-to-end execution projects (ie new products, launches, or initiatives)
• Lead affiliate marketing channels and maintain channel partner relations.
• Lead in overall lifecycle marketing strategy and work closely with Data analysts for potential growth or retention opportunities by using data-driven insights
• Manage corporate communications and maintain a consistent image, tone of voice, and visual identity across all communications and align marketing and sales strategies to desired corporate image
• Lead in event management, roadshows & virtual events.

Job Requirements

• Degree in Marketing / Communications or related fields.
• Minimum of 6 - 8 years of relevant working experience within the Automotive industry.
• Prior experience in B2C marketing will be advantageous.
• Comfortable in leading a team.
• Possess in-depth analytical skills to analyze data and translate into marketing strategies.
• Possess excellent interpersonal and communication skills.

Andy, Wee Ben Ann License No.: 02C3423 Personnel Registration No.: R1552080

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