MarTech Specialist | Banking | Contract | Up to $6.5k

Location Singapore
Discipline Sales & Marketing
Job Reference BBBH115075_1655372666
Salary S$5000 - S$6500 per month
Consultant Name Cabria Jireli Gem Mejia
Consultant Email
Consultant Contact No. 62328815
EA License No. 02C3423
Consultant Registration No. R1434374

Support the Martech team in the research and use of data to analyse marketing activities that will help optimize marketing efforts for both paid and owned channels:

    1. Use data collected from internal and external channels to identify audience opportunities that will help create impactful marketing campaigns.
    2. Develop customer segment traits using website and app analytics data to be used for contextualized targeting.
    3. Understand the data we need to capture, and enabling the capability to do so
    4. Analyse and interpret a range of digital media performance data against campaign KPIs to identify trends, root causes and follow-up actions
    5. Leverage Martech solutions to drive experimentation


  • Degree in Marketing or any related discipline
  • Min 4 years of digital analytics, marketing, media or technology roles. Experience in media agency will be good to have
  • Knowledge and experience in various martech platforms, and how they integrate with other systems (CRM, web/mobile analytics, audience segmentation, experimentation)
  • Familiarity with major data and marketing technologies (e.g., IBM Unica, Datorama, Adobe)
  • Excellent verbal and written communication skills
  • Dedicated team player with excellent analytical and project management skills

Interested candidates may send in their resume and cover letter directly to (R1434374), stating the position as the subject title in the email.

Jireli Gem Mejia Cabria EA License No.: 02C3423 Personnel Registration No.: R1434374

Please note that your response to this advertisement and communications with us pursuant to this advertisement will constitute informed consent to the collection, use and/or disclosure of personal data by ManpowerGroup Singapore for the purpose of carrying out its business, in compliance with the relevant provisions of the Personal Data Protection Act 2012. To learn more about ManpowerGroup's Global Privacy Policy, please visit