Paid Media Lead | Contract | $8000

Location Singapore
Discipline Information & Communications Technology
Job Reference BBBH135915_1706868968
Salary S$6500 - S$8500 per month
Consultant Name Cristina Malabuyoc Malijan
Consultant Email
Consultant Contact No. 62328835
EA License No. 02C3423
Consultant Registration No. R1111547

Job scopes

  • Marketing Performance Management - Responsible for understanding the media landscape and identify the mix of media channels that will best advertise the products to its target audience.
  • Identify ways to optimise costs and effectiveness for campaigns.
  • Work with media buyers and aggregators on media and placement strategy.
  • Defines the strategy and liaise on buying.
  • Setting clear benchmarks, proposing optimal budget to spend by channels
  • Stitching an end to end reporting for optimisation using AA, media agency & funnel data

Job requirements

  • Bachelor's degree in marketing or in any related majors
  • At least 3 years of relevant experience in Performance, Paid Media Strategy/Planning and ongoing counsel
  • Must have experience in Integrated and Mix-Media Touchpoint reporting and recommendations.
  • Good to have certification in Google Ad partner or Meta Ad.
  • Good to have Financial Services experience
  • Excellent stakeholder management skills.

Cristina Malabuyoc Malijan EA License No. 02C3423 Personnel Registration No. R1111547

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